Marketing and Advertising Software Development Services - HQSoftware

Better Insights, Better Engagement, Better Yield

Custom Marketing and Advertising Solutions

  • 20+ years in business
  • Strict NDA terms
  • Industry-driven solutions
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Marketing Development Services

Building marketing and advertising solutions the right way

Consulting on technologies and approaches

Prototyping or MVP to validate the business idea

Enhancement and extension of functionality

Integration with other systems, e.g. CRM

All-around Marketing Solutions

Solutions that support the entire cycle

Research

Unleash the power of data to better understand your market and target audiences:

  • data mining and aggregation
  • reporting and visualization
  • master data management
  • predictive customer modeling
  • integration with third-party data providers

Planning

Сreate a feasible strategy, set up a winning marketing mix, and roadmap all activities:

  • decision support
  • content planning
  • customer journey mapping
  • media planning

Execution

Unleash the power of data to better understand your market and target audiences.

  • CRM/CXM and loyalty
  • campaign automation
  • trade promotion management
  • e-commerce
  • content creation and delivery
  • SMM

Engagement

Reach out to audiences in the right place at the right time, whatever the channel, whatever the device.

  • inbound marketing automation
  • email marketing management
  • real-time personalization
  • insight-based brand interactions

Advertising

Enable enhanced buying and selling of digital ads beyond pure automation and cost reduction.

  • data management
  • ad inventory management
  • DSPs and SPSs
  • ad exchanges
  • video advertising
  • analytics

Analytics

Leverage meaningful data to better understand and improve campaign performance, thus driving more revenues.

  • big data
  • cross-channel performance analytics
  • customer decision journeys
  • customer engagement analytics and optimization
  • predictive lead scoring
  • interactive data visualization and reporting

We are Serious About Analytics

We know how challenging it is to measure marketing ROI. To solve this challenge, we put data at the center of our solutions, so that marketing managers can have full visibility and course-correct activities to align with evolving customer needs and market conditions.

  • track and analyze campaigns
  • use data from disparate software
  • better understand customer behavior
  • find out what’s behind the metrics
  • understand brand sentiment

Customer Stories

450 business goals reached through tech solutions since 2001

pictofit virtual fitting room 550x299 -

Virtual Fitting Room on Mobile: 30% Reduction in Returns

Reactive Reality helps retailers increase sales and reduce return rates by bringing the fitting room to consumers' mobile devices. Recognizing the opportunity, Reactive Reality AG partnered with HQSoftware to develop a mobile app that allows online shoppers to create their avatars and enjoy all the perks of a virtual fitting room anywhere they are.

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Real-Time Bidding Platform to Improve Advertising Campaigns

Advertising platform to aid retail chains, local businesses, and online shops in boosting brand recognition, reaching out core audience, and enabling efficient conversion funnel.

ar vr platform for marketers and creatives 550x299 -

AR Platform for Marketers and Creatives: 5x Increase in Engagement

A powerful AR platform that allows launching interactive marker-based and markerless campaigns. Users can design complex AR experiences with no advanced technical skills required, put them into AR campaigns, configure and launch them.

gesture based mobile game with ML 550x299 -

A Gesture-Based Mobile Game With Machine Learning

The mobile app with machine learning offers users to launch rockets by shaking his/her phone, play against friends, and compare scores. As the users play the game, the system continues to polish the gesture-recognition algorithm.

Technologies Used:

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Next-generation AR-Marketing

AR is reshaping the way brands build relationships with customers. The technology is opening up never-before-seen opportunities for AR plus marketing projects that allow for:

  • in-AR buying
  • virtual testing of furniture, clothing, etc
  • AR-navigation in malls with smartphones
  • brand-customer relationship gamification

Thinking Where to Start? Take a Quiz!

Answer 7 quick questions to get a free individual proposal

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When do you want to start the development?

Business Value
of AR in Media &
Entertainment

Business Value of AR in Media & Entertainment

How do modern businesses use AR to increase their revenues and outperform their industry competitors?

Download the whitepaper

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    We are open to seeing your business needs and determining the best solution. Complete this form, and receive a free personalized proposal from your dedicated manager.

    Sergei Vardomatski 100x100 -

    Sergei Vardomatski

    Founder