Every month we thoroughly filter a large stream of subscriptions to share the most exciting news and use cases with you, as well as new tools and devices on the market.
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Fact of the Month
Click on the news you are interested in to read the full article.
News:
Facebook is about to start testing ads in Oculus VR headsets
Back in May, the company said that it was going to try out ads in the Oculus app, but according to the recent announcement, Facebook will show ads within VR headsets. The first ad will appear in Blaston — a shooter game from Resolution Games.
Business Value of AR in Media & Entertainment
How do modern businesses use AR to increase their revenues and outperform their industry competitors?
Mark Zuckerberg is willing to subsidize Oculus headsets to drive the XR adoption rates
During the AMA on Instagram Mark Zuckerberg was asked a question about Facebook’s attempts to lower the barriers for emerging tech like AR. The company’s CEO stated that in striving to put everyone in headsets in the next 10 years he is willing to sell Oculus hardware at a loss, expecting to compensate for it with software sales.
Samsung is starting to produce LPDDR5 UFS-based multichip package to bring flagship performance to a wider range of smartphones
New mass-produced UFS-based multichip package (uMCP) integrates LPDDR5 DRAM with the latest UFS 3.1 NAN flash, enabling users to enjoy streaming, gaming, and mixed reality apps on lower-tier devices. The solution significantly increases devices’ performance thanks to the boosted read and write speeds.
Varjo Reality Cloud is a Platform for Capturing & Sharing Physical Spaces in Real-time
Varjo is developing software for VR meetings that allows users to not just host their gatherings, but capture real-life surroundings and use them as virtual environments. The users can do so by using wide field-of-view depth sensors on its Varjo XR-3 headset.
Training platform Virti raises $10M Series A
Virti is a VR training software solution that works across mobile devices, desktops, and AR/VR headsets to capture data to analyze the trainee performance and provide valuable insights. The company claims that its deep learning technology improves training outcomes by 230%.
TikTok of the Month:
Here’s a great example of AR/VR development: a user interface that reacts to hand gestures.
@dilmerval Do You Want To Learn #Programming With MR ? #programmers #codinglife #softwareengineer #computerscience #techtok #techtokers #fyp
Tools & devices:
iPhone LCD Screen Maker Pivots to Virtual Reality
A Tokyo-based display manufacturer that specializes in LCD screens expects the technology to become standard in the Virtual Reality industry for its great balance of cost and high resolution. Previously Japan Display Inc. manufactured screens for Apple devices, but now is fading as its key supplier since the company moved to OLED displays.
ARKit 5 and RealityKit 2 bring new features to iOS AR
At WWDC 2021 Apple introduced new versions for its ARKit and RealityKit frameworks. RealityKit 2 now allows developers to make 3D models from pictures taken of iPhone and iPad cameras, and ARKit 5 expands face tracking and location anchor support.
Case Study
A VR software solution for occupational training
Our development team worked with an American startup company to create a VR app that features immersive VR simulations for occupational training. Trainees use the simulations to gain knowledge and skills in a variety of domains such as engineering and cooking, which will help them land new jobs.
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AR/VR Expert
A developer with extensive expertise in AR/VR, very ingrained into the topic of Mixed Reality development. Shares his knowledge and the results of many years of work.
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Business Value
of AR in Media &
Entertainment
Business Value of AR in Media & Entertainment
How do modern businesses use AR to increase their revenues and outperform their industry competitors?
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Sergei Vardomatski
Founder